- AMMONIA-FREE: Strictly ammonia-free hair bleach cream uses significantly milder peroxide than other bleaches.
- CREAM FORMULA: Unique powder-free hair bleaching cream provides superior, even blonde results. Never use powder hair bleach again.
- AMINOFIX TECHNOLOGY: Synthetic beeswax and corn proteins uniquely repair, protect and strengthen hair during the lightening process.
- NOURISHES HAIR & SCALP: Nourishing, sulphate-free formula rebuilds hair’s natural structure and replenishes moisture during treatment.
- LIFTS UP TO 8 SHADES: Professional bleach hair dye formula is designed to lighten colour up to 8 shades safely for luminous blonde results.
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